Travel & Tourism pagesepsitename%%

The category covers topics related to the tourism industry and how they can attract audiences from different cultures. It also covers the importance of tourism to a diverse population including Chinese, French, South Asians, etc., and how different kinds of tourism activities are preferred by different cultures.

Delivering Exceptional Customer Service to Chinese Tourists

Laura McLeod2022-09-08T20:51:59-07:00June 19th, 2018|Cultural Marketing, Multiculturalism, Travel & Tourism|

Many businesses are focused exclusively on reaching and engaging with Chinese tourists online. However, it's more important than ever to not just reach, but also properly welcome Chinese tourists with effective customer service, as good reviews equal good business.

Canada-China Marketing Tourism 2018 – Attracting Chinese Visitors to Canada

Laura McLeod2022-03-11T12:40:52-08:00April 16th, 2018|Travel & Tourism|

To ensure that your business stands out in this Year of Canada-China Tourism we look at how you can better position your business to attract Chinese visitors.

Chinese Travellers to Canada: 3 Essentials for the Hospitality Industry

Laura McLeod2021-05-14T16:19:51-07:00March 5th, 2018|Chinese Marketing, Travel & Tourism|

In the current Canada-China Year of Tourism, businesses are increasingly aware of the need to adapt their marketing and welcoming strategy in order to be China-Ready and make the best of the growing number of tourists from China. Here are three important points to help your business reach, attract and welcome this promising market segment.