Bill 96 officially came into force on June 1, 2025. Learn how businesses in Quebec are navigating the new language requirements, and how to stay compliant with the help of LAT Multilingual.
LAT Multilingual announces the appointment of Julie Wong-Gravend as President, marking a new chapter as the company celebrates over 26 years of multilingual marketing excellence.
Bill 96 comes into full effect on June 1, 2025. Learn how it impacts your business in Quebec, and how to stay compliant and connect with your audience.
Faced with U.S. trade uncertainty, Canadian wineries are turning to our domestic market. Adopting a multicultural strategy is a winning strategy.
Optimize your WeChat marketing in 2025! Learn how businesses use WeChat Service Accounts and community-driven engagement to connect with Chinese consumers.
Consumers are more conscious than ever about the brands they support. They seek authenticity, inclusivity, and relatability. Research consistently shows that accurate representation of women in advertising doesn’t just drive social progress—it also has a direct impact on business success. In fact, studies indicate that when brands authentically portray women in their marketing, sales can increase by up to tenfold.
RedNote KOLs are influential creators on the platform who focus on specific niches such as skincare, makeup, fitness, or home décor. Their followers trust them for genuine recommendations, making them key players in shaping purchasing decisions. Unlike traditional celebrities, KOLs’ influence comes from their relatability and expertise.
Starting in 2025, Chinese New Year (also referred to as the Spring Festival) is shaping up to be even more exciting, thanks to new updates to China's public holiday schedule. The Chinese government recently announced two new paid public holidays – Lunar New Year's Eve and an extra day for Labor Day.
Food tells stories – stories of heritage, geography, and values. Across the globe, how people eat varies as much as what they eat. Let’s take a journey around the world, exploring dining traditions and fun facts that highlight the richness of global food culture.
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